YOUTUBE ALGORITHM, THE MAJOR UPDATES 2022

 

YOUTUBE ALGORITHM, THE MAJOR UPDATES 2022

YOUTUBE ALGORITHM, THE MAJOR UPDATES 2022 a few changes are coming to YouTube that is going to change everything for small channels out there and no I'm not talking about the Youtube monetization update although that is going to be huge several other updates are going to affect how long your post should actually be what kind of content you should be creating and the amount of competition that is about to come on YouTube is going to be insane.

But I'm going to share with you all those things in this article if you take the advice that I share with you seriously which I beg you to do you will see massive results one Creator just got a hundred thousand youtube subscribers in just a few months other Creator a million and another one Creator over 3 million and the same exact thing can happen to you if you simply take these things that I'm about to share with you seriously.

YOUTUBE ALGORITHM:

Please, make sure you're paying attention to this first and foremost YouTube is going to be breaking out long form content and short form content if you look at the current UI looks absolutely terrible and YouTube knows it and that's why they're working on it so essentially what's going to happen is you're going to have a long form feed you're going to have a short form feed so they both don't look the same right now since they both look the same that is discouraging a lot of long-form creators on YouTube from creating short form content once they break it out more long-form creators are going to get into short form content because basically what's going to happen YouTube right now is taking TikTok putting it within their app and having YouTube also and they're going to feed into each other a lot of people thought that voice was going to be the next big thing voice wasn't the next big thing we had mobile devices take over and watch long-form content was on mobile devices now there's a short form content takeover because of tiktok, Instagram reels YouTube shorts.

Short-form content basically rules the world now more people consume short-form content than anything else which is why this is going to be huge because all those creators that have not been creating short-form content are going to break into creating short-form content which you might think is going to be bad for small creators but it could be a good thing if you have bigger creators come on and create really good short-form content it'll expand the amount of reach that you were able to get in your Niche that being said if you were in a niche right now that isn't incredibly crowded you're going to want to take the next three to six months incredibly seriously because I'm telling you once they implement this change to the UI way more creators are going to be uploading shorts and you know what happens when more creators upload shorts more creators upload shorts there are fewer views to go around for shorts it gets more competitive.

Your videos have to get better so right now truly is the last opportunity for all of your small YouTube creators to be able to take advantage of the amount of organic reach that we are currently seeing on YouTube shorts so please do not take this opportunity lightly there are several other changes that we need to talk about if you want to grow quicker on YouTube, Instagram or TikTok you literally have to go on these platforms every single day.

The other change that has been recently announced is that long form content does not dictate what kind of short form content you see what do I mean by that when somebody goes and watches a long-form piece of content for example you're watching any video right now strictly as just a result of that you will now not see more how to grow on YouTube YouTube shorts in fact the YouTube shorts inform long-form content but long-form content does not inform short form content which is why there will be more long-form creators creating short content in the future which is another reason if you are a short content creator right now the main focus what you would be focused on is trying to get 10 million views in the next 90 days so that you can get monetized once you're able to monetize your shorts content then you would begin to break into long-form content so that you can then get into the YouTube partnership program for long-form Content because if you really want to be able to monetize of course just doing shorts is going to be great just doing long form content is going to be great doing shorts and long form content is going to supercharge your account and allow you to make more money on YouTube than ever possible before another change that is already starting to take place.

And you are seeing this more and more across YouTube which is why some of you  have seen a decrease in views is YouTube doesn't only care about watch time anymore they also care about session duration especially when it comes to your short form content so what you need to do you need to go into your analytics you need to see which one of your videos are driving viewers that watch multiple pieces of content and you need to be able to set up your channel strategy so that you can actually deliver people multiple pieces of content if you create one piece of content about one topic and then another piece of content about something totally different you are stopping YouTube's algorithms ability to then show that content to those people and you're making a huge mistake I'm going to share with you in just a little bit one of the biggest mistakes you guys are making that is decreasing the amount of views that you're getting right now but for most of you you are creating content that does not build on itself you need to be building momentum on YouTube the way that you do this when something works it could be a topic it could be a length it could be a format you need to double down on it this doesn't mean that you continue making the same video over and over again it means that you continue creating content about the same topic you can use the same same title multiple times on YouTube as long as the video is different you cannot use the same video multiple times but you can use the same topic you can use the same title and what I would recommend you do is you go back and look at the types of content that did well for you you create those pieces of content again from a title perspective not from an actual content like you wouldn't shoot the same video you could say similar things in them but you want to make sure that the title is almost identical this is going to allow you to get more views.

This is going to allow you to have YouTube Compound on itself and ultimately it's going to be the quickest way for you to increase your session duration and get over 10 million views in just 90 days in addition to session duration another statistic that YouTube really cares about right now is returning viewers they don't want to just see that somebody watched one of your videos once or maybe watch one of your videos twice they want to see which one of your videos are having viewers that have viewed your channel in the past come back and continue viewing and those are going to be the videos that they push more than anything, of course, we all want to go viral for the first time but what's even better is when you go viral for a second time or a third time by creating a video that was complementary to whatever the viral video topic was.

The next thing that I share and that is that you need to pay attention to how YouTube is actually categorizing viewers if you don't know the YouTube algorithm is incredibly simple if you'll look at your watch history and then they give you future videos based on your watch history let me give you an example in the past the way that it worked if you watch Tech video and then you watch the Information video and then you watch the fashion video you would see those three creators over and over again in your recommendations the next time you log in on your home page but it has changed now what you need to be taking into consideration is not only the topic but also how long the video is YouTube knows the people that watch one minute videos watch one minute videos people that watch 30 second videos watch 30 second videos be able to watch 10 second videos watch 10 second videos because that's how long their actual attention span is and the YouTube algorithm is taking this into consideration so what does this mean for you this means if you're creating videos that work that are 10 seconds long it doesn't mean make a 20 second video or a 30 second or 50 second video it means keep making more videos that are that length it means if you're a small creator that has never gone viral before never gotten a lot of views before it's probably because you're creating videos that are the wrong length so what you need to do look at your competition see how long their videos are and remember this goes on a topic by topic basis.

For example on my channel I talk about how to grow on YouTube how to grow on Instagram how to grow on TikTok each one of those different topics might have a different length than I need to go after for TikTok it might be eight minutes for Instagram it might be 11 and for YouTube, it might be that 10 minute Mark that is the sweet spot but I need to be able to determine this and I have determined this by looking at my analytics and that's why I've been able to get so many YouTube subscribers if you want to grow on YouTube guaranteed like all the examples that I share with you in this article you want to get more subscribers you want to get more views you ultimately want to be able to take advantage of this opportunity right now on YouTube where it's easier to grow.